SureCHOICE Pharma Phils., Inc. is a pharmaceutical sales and marketing company specializing in the promotion and distribution of innovative, quality and affordable medicines to Key Prescription sources, hospitals, clinics and leading drugstores.

Incorporated and established in September 2006, under the Am-Europharma Group of Companies, SureCHOICE Pharma Phils., Inc. was commissioned to officially market and build brands of its mother company.

SureCHOICE started with a work force of only 5 personnel, but has now grown to 23 head-strong personnel churning out multi-million peso sales with key brands Eurivit, Foralivit, GlutaWHITE, Gel-Malicid, Bonalet-Cee and many more. SureCHOICE started its coverage concentration in Metro Manila and will soon start to saturate nearby regions within the next 5 years. This will pave the way to its reach its nationwide target market in a few years.

SureCHOICE also offers its marketing, ethical detailing, and distribution services to multinational companies who would like to penetrate the Philippine pharmaceutical market.

SureCHOICE's Vision is to be a major player in the Branded and Uni-branded medicine market. Its aim is to be able to launch its own line of products under the SureCHOICE brand. There are 15 products now under development and within the year, these products would be the start of more innovative and exciting products to come.